Myrzan Izimbetov
Product Designer · London
I own problems end to end, from discovery to shipped code.
For six years I've led mobile, fintech and e-commerce products used by millions of people every day. I start with context: where the business is going and why customers choose us. Then I research, design and prototype in production until the metric moves.
Now designing the front-office system of the National Bank of Uzbekistan.
Open to product design roles in Big Tech
Context before pixels
I open every project with one-to-ones across product, engineering and business, so each design decision traces back to a goal.
Jobs to be done
I design for the job the customer hires the product to do, and I measure success by whether that job gets done.
Clear design ownership
I gather input widely and align with users and partners, then I make the call and own the outcome.
Fluent in code
Former front-end engineer. I prototype on our production Storybook through AI, so engineering builds from real components, not specs.
Senior Product Designer at National Bank of Uzbekistan · via Expera
Uzbekistan’s national bank, serving 3.3M individual clients.
Designing the bank’s unified front-office system for opening accounts, deposits and loans. I own the legal-entity branch, and help the design system team with AI-assisted prototyping through a Storybook MCP I built.
Product Designer at BI Group
Property-tech developer ranked #1 by sales volume across the Middle East and CIS.
Owned search, the design system and AI prototyping for a platform with 2M+ monthly users.
Product Designer at Beeline
Kazakhstan’s telecom operator, with an online shop for phones bundled with plans.
Lifted mobile checkout conversion 17.5% for a telecom with 11M+ subscribers.
Product Designer at Petrel AI
Enterprise software for a global uranium production company.
Cut manual work 40% in enterprise HSE and HR workflows. NDA.
Product Designer at Technodom
Kazakhstan’s largest electronics retailer, with 70+ stores and a major e-commerce platform.
Designed the credit brokerage that made $4M in one month and became the #1 revenue stream.
UI/UX Designer at Vlife
A startup building a service-booking platform.
Designed a booking CMS end to end, plus app motion.
Born in Nukus, moved to Kazakhstan in 2008, now in London with my wife and our daughter Medina. Moving countries taught me to join any team fast. As a kid I wanted to build things. I still do.
Competing Against LuckClayton M. ChristensenPeople don’t buy products, they hire them to make progress. It’s why I start every project with the customer’s job, not the feature list.
